Fashion is a term used for a famous and popular style or trend, particularly for garments, accessories, make-up, hairstyle and footwear. It is usually adopted and followed by a majority of the people, who would like to wear things that are stylish and trendy.
Fashion also refers to a new, fresh and creative collection of textile designers and fashion designers. There is a whole fashion industry working together, behind the door to create new fashionable articles and they try to serve it to people at the right time, at the right place and at the best price too.
The fashion industry is very huge and large. Many people are working in synchronization, for different aspects of fashion. It takes many serious efforts to create a collection, whether it is highly expensive designer pieces or the designs for mass production of garments, and to represent it to customers.
Fashion Industry
The fashion industry is the outcome of the modern era. Before the mid 19th century, people used to wear custom made clothes only. The clothes were hand-made either produced at home, or order made by the tailors or dressmakers. By the beginning of the 20th century, the new technological development took place with major changes in many aspects.
The technological advancement was seen in the form of the availability of sewing machines, the introduction of global capitalism, the factory system came into the market, mass production of garments and other products, retail outlets came into existence, etc. The mass-produced goods were made in standard sizes and sold at fixed prices.
The fashion industry developed first in Europe and America. Today, it is one of the most globally growing industries. The fashion industry has been one of the largest industries which provide a large number of employment opportunities. There are various people engaged in this industry, working at different levels to contribute to the industry’s expansion.
The fashion industry is mainly divided into four divisions:
- The production of raw material (fibers, yarns, fabric, etc.)
- The production of fashion and apparel goods by designers, manufacturers, etc
- Wholesale and retail sales of goods
- Marketing through different types of advertisements and sales promotion activities.
These divisions work separately but they are interdependent. All are working with a major goal of satisfying customers’ apparel needs and demands, with a reasonable profit. There are many people engaged in all these four divisions. Various career opportunities are available at different levels. The people who like to be in the fashion industry can select their career from below mentioned available opportunities.
- Fashion design
- Accessories design (jewellery, footwear, hats, belts, etc. and many more)
- Fiber manufacturing
- Textile and fabric design
- Textile and fabric manufacturing
- Printing (block printing, stencil printing, Digital printing, Hand printing and painting, etc.)
- Hand and machine embroidery, beadwork, ribbon work, etc.
- Computerized embroidery work
- Patternmaking
- Dyeing (tie-dye, machine dyeing, etc.)
- Fashion modelling
- Fashion make-up artist
- Merchandiser (fashion merchandiser, visual merchandiser, production/export merchandiser, etc.)
- Fashion show and trade show exhibitor/organizer
- Wholesale, fashion retail, distribution, etc.
- Marketing, advertising, and sales promotion field, etc. and many more.
Fashion Designers in India
Some of the top fashion designers in India are as below:
- Manish Malhotra
- Rohit Bal
- Anita Dongre
- Sabyasachi Mukherjee
- Wendell Rodricks
- Neeta Lulla
- Tarun Tahiliani
- Anju Modi
- Raghavendra Rathore
Fashion Designers in the World
Some of the top fashion designers in the world are as below: